Technology Innovation

By: Eric Von Hippel.

Innovation is rapidly becoming democratized. Users, aided by improvements in computer and communications technology, increasingly can develop their own new products and services. These innovating users -- both individuals and firms -- often freely share their innovations with others, creating user-innovation communities and a rich intellectual commons. In Democratizing Innovation, Eric von Hippel looks closely at this emerging system of user-centered innovation. He explains why and when users find it profitable to develop new products and services for themselves, and why it often pays users to reveal their innovations freely for the use of all.The trend toward democratized innovation can be seen in software and information products -- most notably in the free and open-source software movement -- but also in physical products. Von Hippel's many examples of user innovation in action range from surgical equipment to surfboards to software security features. He shows that product and service development is concentrated among "lead users," who are ahead on marketplace trends and whose innovations are often commercially attractive.Von Hippel argues that manufacturers should redesign their innovation processes and that they should systematically seek out innovations developed by users. He points to businesses -- the custom semiconductor industry is one example -- that have learned to assist user-innovators by providing them with toolkits for developing new products. User innovation has a positive impact on social welfare, and von Hippel proposes that government policies, including R&D subsidies and tax credits, should be realigned to eliminate biases against it. The goal of a democratized user-centered innovation system, says von Hippel, is well worth striving for. An electronic version of this book is available under a Creative Commons license.

By: Margaret A. White, Garry D. Bruton.

By: Henry William Chesbrough.

By: Robert Burgelman, Clayton Christensen, Steven Wheelwright.

By: Jakki J. Mohr, Sanjit Sengupta, Stanley Slater.

The only text on the market that provides readers with the marketing information they need to successfully market high-tech products.

Introduction to World of High Technology Marketing; Strategic Market

Planning in; High-Tech Firms; Culture and Climate Considerations for High-Tech Companies; Market Orientation and Cross-functional (Marketing/R&D); Partnerships/Alliances and Customer Relationship Marketing; Marketing Research in High-Tech Markets; Understanding High-Tech Customers; Technology and Product Management; Distribution Channels and Supply Chain Management in High-Tech Markets; Pricing Considerations in High-Tech Markets; Marketing Communication Tools for High-Tech Markets; Strategic Considerations in Marketing Communications;

Strategic Considerations for the Triple Bottom Line in High-Tech Companies

MARKET: Marketing of High-Technology Products and Innovations provides comprehensive coverage of the latest academic research and leading-edge business practices to prepare readers for the unique challenges they will face when marketing high-tech products and services.

By: Nicholas Carr.

By: Erik Brynjolfsson, Adam Saunders.

Two experts on the information economy explore the true economic value of technology and innovation.

By: Darrell M. West.

By: Richard K. Lester, David M. Hart.

Energy innovation offers us our best chance to solve the three urgent and interrelated problems of climate change, worldwide insecurity over energy supplies, and rapidly growing energy demand. But if we are to achieve a timely transition to reliable, low-cost, low-carbon energy, the U.S. energy innovation system must be radically overhauled. Unlocking Energy Innovation outlines an up-to-the-minute plan for remaking America's energy innovation system by tapping the country's entrepreneurial strengths and regional diversity in both the public and private spheres. The authors map three waves of energy innovation to show how we can speed up the introduction of new technologies and business models and accelerate their deployment on a massive scale. "Business as usual" will not fill the energy innovation gap. Nor will wishful thinking--common enough today, with politicians and others talking up some technologies, talking down others, and claiming that if we price it, or if we mandate it, or if we simply say it often and inspiringly enough, the innovations will flow. Only the kind of systemic, transformative changes to our energy innovation system described in this provocative book will help us avert the most dire scenarios and achieve a sustainable and secure energy future.

By: Joe Tidd, John Bessant.

An extensive website accompanies this text at www.managing-innovation.com. Readers can browse an online database of audio and video clips, as well as case study material, interactive exercises and tools for innovation, whilst lecturers can find additional support material including instructor slides and teaching guides and tips.

"Tidd and Bessant's text has become a standard for students and practitioners of innovation. They offer a lively account on innovation management full of interesting and new examples, but one that at the same is rigorously anchored in what we have learned over the last thirty years on how to manage that ultimate business challenge of renewing products, processes, and business models. Those who want to innovate must read this book."
—Professor Arnoud De Meyer, Director, Judge Business School, University of Cambridge, UK

"Innovation matters and this book by two leaders in the field which is clear and practical as well as rigorous should be essential reading for all seeking to study or to become involved in innovation."
—Chris Voss, Professor of Operations and Technology Management, London Business School

"...comprehensive and comprehensible compendium on the management of innovation. It is very well organized and very well presented. A pedagogic tool that will work at multiple levels for those wishing to gain deeper insights into some of the most challenging and important management issues of the day."
—David J. Teece, Thomas W. Tusher Professor in Global Business, Haas School of Business, University of California, Berkeley, USA

"Those of us who teach in the field of Innovation Management were delighted when the first edition of this book appeared 11 years ago. The field had long been in need of such a comprehensive and integrated empirically-based work. The fact that this is now the 4th edition is clear testimony to the value of its contribution. We are deeply indebted to the authors for their dedication and diligence in providing us with this updated and expanded volume."
—Thomas J. Allen,Howard W. Johnson Professor of Management, MIT Sloan School of Management, USA